The references I am showing here are all real statements of former colleagues, bosses, and team members. They are taken from my profiles on LinkedIn or Xing (the ones in German). It makes me proud to see that my personality, my know how and my skills made and make a difference!
One thing that is very important for me is that several of my team members at Leica Geosystems then joined me in my team at Oerlikon - is there a better proof of my leadership skills?
“Alessandra and I had the chance to work
together at Oerlikon Balzers. We had
an excellent collaboration in
numerous projects: post mergers integrations of various projects (up to 1bn CHF), digital transformation initiatives, new product launches and exhibitions, internal change management programs and organizational development etc. Alessandra has come across as a creative and strong leader, extremely professional, full of new ideas and energy, highly respected and supported by her team and her colleagues. Alessandra is a well-rounded communications professional, with extensive management experience and leadership skills . She is a fantastic asset for any company which considers communication as a key strategic pillar for growth and sustainable business!”
Raluca Voicu
Head of Business Development and Member of BU Management Team at Oerlikon Surface Solutions
“I am delighted to recommend
Alessandra. We worked
together for many years,
at various companies and in different positions, she was my supervisor and co-worker. During all that time, I have witnessed her exceptional skills in developing innovative and creative marketing strategies that consistently improved brand recognition and customer engagement. Her energy and enthusiasm for her work are truly inspiring, and she always encourages her team to strive for excellence. Alessandra is a human leader who genuinely cares about the well-being and personal and professional growth of her team. She creates a supportive work environment that fosters collaboration and creativity. Her exceptional skills in branding, marketing, and leadership are a valuable asset to any organization, and I highly recommend her without reservation.”
Agnes Zeiner
Ich übersetze "Techniksprech" in inspirierende Inhalte, die begeistern | Technologiekommunikation für Industrie, High-Tech und Forschung | Autorin
“Durch die Kreativität und den
Enthusiasmus, den Frau Doëll in
den eMarketing-Bereich der Leica Geosystems einbrachte, konnten viele wichtige Meilensteine umgesetzt und erreicht werden. Ihre fachliche und moralische Unterstützung werden mir bei künftigen Projekten sehr fehlen.“
Armin Märk
e-Marketing Spezialist, Leica Geosystems AG
(und dann Webmaster in meinem Team bei Oerlikon AG)
“Als Marketing Communications Mana-
gerin bei Leica Geosystems war ich Frau
Doëll über 6 Jahre unterstellt und kann nur
meine beste Empfehlung aussprechen. Ich hatte bei ihr die Möglichkeit, mit weiterzuentwickeln und selbstständig zu arbeiten, jedoch immer in dem Wissen, dass ich auf ihre Unterstützung in jeglicher Hinsicht zählen kann. Ich war sehr gerne Teil ihres Teams.”
Nada Schönberger
Marketing Communication Manager, Leica Geosystems AG
(und dann MarCom Manager in meinem Team bei Oerlikon AG)
“Alessandra has a strong leadership sense, a wonderful know how and timing. It was a great inspiration for all her team members and I am sure she will succeed in all her future endeavors. I highly recommend Alessandra as a superior, a team member and as a human being.”
Sergio López Rodrigues
Manager of Marketing and Communications, Americas Region at Oerlikon Balzers
“Frau Doëll ist eine der professionell-
sten und kreativsten Personen, mit
denen ich in meinem langen Berufs-
leben gearbeitet habe. Ihre Stärken
liegen vor allem in der Erarbeitung effizienter Strategien und einer optimalen Kommunikation mit ihren Kunden. Frau Doëll arbeitet sich schnell in neue Materien ein und meistert prekäre Situationen (z.B. kurzfristige Anfragen, unterschiedliche Interessen verschiedenster Partner) mit absoluter Souveränität. Ich kann sie jederzeit für entsprechende Positionen im Bereich Werbung und Marketing empfehlen und stehe für weitere Auskünfte gern zur Verfügung.”
Karl-Heinz Limberg
Managing Director Germany, Canadian Tourism Commission
“I worked as a colleague with Alessandra
for more than 7 years. Myself, being
involved in leading product management,
I could always rely on Alessandra's advise,
guidance and leadership when it came to develop the appropriate MarCom strategies for successfully launching a product. She is a sharp thinker, challenges conventional wisdom and always brings in a fresh, creative and innovative approach. Alessandra is a strong and upright character, extremely loyal and of highest integrity. She shows sensibility and tenure in keeping teams together and focussed towards a common goal.”
Moritz Lauwiner
President Geomatics Division at Leica Geosystems
“I have had the pleasure of working with
Alessandra since I started working at
Leica Geosystems over 6 years ago.
I recently moved to Switzerland to join her Marcom team in Leica Geosystems AG and in this time and the years previous, I have learnt so much from her knowledge as a person and within the workplace. She is a very talented individual, with a clear and precise focus in everything she does. Her management skills and marketing knowledge are second to none and her enthusiasm and passion are an inspiration to work with everyday.”
Michelle Byrne
Principal Marketing Manager, Reality Capture Division at Leica Geosystems AG
“Im Rahmen meiner Funktion als Teamleiter des technischen Webteams bei der Leica Geosystems was Frau Doëll meine direkte Ansprechpartnerin für strategische Angelegenheiten im Rahmen der Online-Aktivitäten der Leica Geosystems und anderen Brands. Frau Doëll ist eine sehr kreative und sehr kompetente Kollegin, die auch in „heissen“ Situationen einen kühlen Kopf bewahrt, Führungsqualitäten beweist und Konflikten entschieden und zielorientiert mit Erfolg begegnet - ein Vorbild, nicht zuletzt für mich. Ich möchte mich persönlich an dieser Stelle für ihre Unterstützung und Kollegialität in allen Situationen bedanken und ihre Hilfsbereitschaft herausstellen, die nicht selbstverständlich sind. Danke!”
Christian Spiewok
Teamleiter ww Web Solution, Leica Geosystems AG
“Alessandra Doëll ist fachlich und menschlich eine hervorragende Chefin. Freundlich, aufmerksam und mit viel Durchsetzungskraft!”
Sebastian Schmidt
Technischer Redakteur, Leica Geosystems AG
“Alessandra is a skilled communications professional who is commercial and pragmatic in her approach but always has the "big picture" in mind. She is focused and dedicated but also very personable and easy to work with. I am happy to recommend her and hope we can work together again at some point.”
Alessandro Galtieri
Leading impactful change in Legal (from "No!" to "How?") -Deputy GC
“I worked with Alessandra at Leica Geosystems for several years while she was the Director of Communications in the corporate headquarters, and I was a graphic designer in the NAFTA marketing communications group. Alessandra was instrumental in reinforcing Leica Geosystems' brand identity among all the worldwide sales organizations. Her leadership and expertise was exemplary!”
Heather Gray
Director of Marketing | Communications | Content Creation
“I've worked with Alessandra since 2001 on various projects. She has a strong understanding of corporate branding and is fluent in a broad array of marcom tools. In 2011, we worked on an inaugural corporate-wide user conference in which she did an outstanding job of communicating the event inside and outside the company - taking full advantage of the latest social media and traditional marketing tools. She is passionate about performing her role at the highest level.”
Geoffrey Jacobs
Principal, Geoff Jacobs Consulting